Travel and Leisure Golf Rates

Summary   Editorial
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Free Introductory Ad Offer!

First time advertisers - We're confident that Travel and Leisure Golf Magazine will work for you! To prove it, we'll give you an ad FREE! Just place your ad at the one-time rate in two consecutive issues and we'll repeat the same ad in the third issue Free-Of-Charge!

Basic Demographics

Male: 87%
Female: 13%
Average Age: 52.1 years
Any College: 94%
College+: 74%

Circulation
Travel & Leisure Golf's circulation is 625,000. Total readership exceeds 1,140,000 per issue.

Rates

  1x 3x* 6x*
Regular (per word) $19.75 $18.50 $17.25
Display (B&W) (per inch) $1,150 $1,075 $995
Minimum word ad twelve (12) words. Minimum display ad is one (1) column inch.

* In order to earn the three or six-time rate, your ad must be prepaid for all consecutive issues, using the same ad copy.

How to Count Words

Two initials are considered one word, each abbreviation is considered one word and figures consisting of a dollar sign and numerals are considered one word. Zip code is considered one word and must appear in every ad running an address. Cities and states consisiting of two or more words are considered one word. Telephone numbers with area code are considered one word. Hyphenated words count as two words. Internet or E-mail addresses count as two words. No charge for normal punctuation.

Ad Enhancements

We offer enhancement options which can improve the effectiveness of your ad. These options will make your ad stand out.

For Word Ads:

Option #1:
We will center and bold the type of the first line of your ad, and bold the web site and phone number.
Cost: $75 per issue & cost of ad.

Option #2:
Color highlight over your ad! We will center and bold the type on the first line of your ad, bold the web site and phone number, plus add a color background for your ad.
Cost: $100 per issue & cost of ad.
 

Display Advertising

Classified Display - Column width is 2 1/4 inches. The magazine will pub-set straight type display ads. To supply your own file, we accept: Adobe Photoshop, Adobe Illustrator Version 8 or high (when sending EPS files, save all text as outlines). High resolution PDF files (distilled through Acrobat Distiller with fonts embedded). QuarkXpress Versions 4 thru 6 with all resource files (logo, graphics) and screen/printer fonts (postscript fonts only, no true-type fonts) included. Saved as a PDF, Tiff or EPS. Send ads via email to: art@rpiclassifieds.com. Please include the publication name in the subject line.

Color Options for display advertising:

2-Color - $200 per issue & cost of ad.
4-Color - $400 per issue & cost of ad.

Issuance & Closing Date

Travel & Leisure Golf is published bi-monthly, six times per year. The closing date is the 10th of the month, three months prior to the cover date; i.e. January/February closes on November 10th. No advertising can be altered or cancelled after the closing date.

Billing & Credit

Classified advertising in all magazine must be prepaid with order. In order to receive the frequency discounts, the total ad schedule must be paid for in advance. There is a $35.00 service charge for returned checks. Make checks payable to RPI Classifieds. For your convenience, we accept Visa, MasterCard, and American Express. To place your ad, go to the online order form.

Commission & Cash Discounts

  1. Commission to recognized advertising agencies is 15%. No agency commission is given on credit card orders or enhancement options.
     
  2. No cash discount permitted.
List of Classified Headings
 
Accommodations
Apparel
Books/Publications
Business Opportunities
Buy It Wholesale
Carts/Motorcaddies
Computers/Software
Education/Instruction
Employment Opportunities
Gift Items
Golf Accessories
Golf Components
Golf Equipment
Golf Packages & Vacations
Golf Schools
  Jewelry
Internet
Investor Services
Legal Services
Miscellaneous
Of Interest To All
Professional Services
Putting Greens
Real Estate
Seminars
Tapes/Videos
Tournament Housing
Training Aids
Travel
Vacation Rentals

Copy and Contract Policies

  1. Travel & Leisure Golf is represented exclusively by Publicitas Promotion Network/RPI Classifieds USA for classified advertising.
     
  2. The maximum liability Travel & Leisure Golf and Publicitas Promotion Network/RPI Classifieds USA will assume for any classified ad (typographical errors, etc.) is the total amount paid by the advertiser and/or agency for that ad. The advertiser and agency indemnifies both Travel & Leisure Golf and/or Publicitas Promotion Network/RPI Classifieds USA against any and all costs exceeding this amount. No adjustments will be made for errors that do not materially effect the value of the advertisement.
     
  3. Travel & Leisure Golf and Publicitas Promotion Network/RPI Classifieds USA reserve the right to reject or cancel any advertising for any reason at any time.
     
  4. Travel & Leisure Golf and Publicitas Promotion Network/RPI Classifieds USA are not responsible for errors in key numbers or for any error due to illegibly written copy.

 

Copy and Contract Policies (Cont'd)
  1. Position request are not accepted. Advance proofs of classified ads are not submitted. Also, Travel & Leisure Golf and Publicitas Promotion Network/RPI Classifieds USA will not be bound by other conditions, printed, or otherwise, appearing on contracts, orders or copy instructions which conflict with the provisions of this rate card.
     
  2. Travel & Leisure Golf and Publicitas Promotion Network/RPI Classifieds shall not be subject to any liability whhatsoever for any failure to publish or circulate all or any part of any issue or issues because of acts of God, strikes, work stoppages, accidents, fires, or any other circumstances not within the control of the publisher.
     
  3. By submitting advertisements, the advertising agency and advertiser jointly and severally represent and warrant to Travel & Leisure Golf and Publicitas Promotion Network/RPI Classifieds that they are authorized to publish the entire contents and subject matter thereof and that such publication shall not violate any law or infringe upon any right of any party. In consideration of the publication of advertisements, the advertiser and agency shall, jointly and severally, defend, indemnify, and hold Travel & Leisure Golf and Publicitas Promotion Network/RPI Classifieds harmless from and against any and all losses and expenses arising out of the publication of such advertisements, including, without limitation, those arising from claims or suits for defamation, copyright or trademark infringement, misappropriation, violation of the Lanham Act or right of privacy or publicity or from any and all similar claims now known or herafter devised. In consideration of Travel & Leisure Golf and Publicitas Promotion Network/RPI Classifieds reviewing for acceptance, or acceptance of, any advertising for publication, the agency and advertiser agree not to make promotional or merchandising reference to Travel & Leisure Golf and Publicitas Promotion Network/RPI Classifieds in any way except with the prior permission of Travel & Leisure Golf and Publicitas Promotion Network/RPI Classifieds in each instance.
     
  4. Travel & Leisure Golf and Publicitas Promotion Network/RPI Classifieds will not be bound by any conditions, printed or otherwise, appearing on contract, insertion orders, or copy instructions when such conditions conflict with the circulation policy, rates, conditions, or any other terms set forth in this rate card.
     
  5. All rates are subject to change with thirty (30) days notice.
     
  6. No advertising can be altered or cancelled after the closing date.